Rhino CEO Reg Clark on the company’s signature Dictator scrum machine at Twickenham

Rugby Expo 2010 yesterday announced rugby’s 20 most influential people following extensive polling ahead of the event and of delegates over two days. Rhino was proud to be represented on the list by both CEO Reg Clark and current England Manager Martin Johnson, who together led the Management Buy-In of Rhino in late 2006.  Kevin Roberts, from Sport Business Group, said, “The list of the top 20 most influential people in rugby has been designed to be a fair reflection of how people feel in the industry about the individuals that make the biggest decisions about the game as it was voted for by some of the biggest names in rugby. The next 12 months in the rugby world is going to be very exciting and we are all looking forward to seeing who makes the list next year. Congratulations to everyone who made the top 20.”

The top 20 in full

1. Bernard Lapasset, IRB
2. Sir Ian McGeechan, Bath and former Scotland and Lions Coach
3. Jonny Wilkinson, Player

Adam Crozier, ITV
Barney Francis, Sky Sports
David Gallop, National Rugby League, Australia
Francois Pienaar
Gareth Thomas, Player
Graham Henry, New Zealand Coach
Greg Peters, SANZAR
John Steele, RFU
Martin Johnson, England
Martin Sneddon, RNZ 2011
Max Guazzini, Owner Stade Francais
Mick Cleary, The Daily Telegraph
Paddy O’Brien, Head of the IRB Referees Board
Reg Clark, Rhino Rugby
Richard Lewis, RFL
Richie McCaw, New Zealand
Stephen Jones, The Sunday Times

The Springboks today unveiled their new Rhino Dictator scrum machine to the press in Cape Town. Following its purchase by the South African Rugby Union, Rhino agreed to 're-livery'the machine into Springbok green and SARU's sponsor SASOL alongside the usual Rhino branding. Springbok forward coach Gary Gold, coach Pieter de Villiers and scrum advisor Os du Rand posed for the press alongside the machine. The Dictator is also the current scrum machine of choice of the British & Irish Lions and the England, Wales and Scotland national squads.

Rhino is hoping to follow up this flagship sale with a re-launch of our brand into the South African market - the company’s original 'Powerhouse' roller-style machine is still much in evidence in clubs and schools around the country as we had a lot of early success in selling this model there in the 1980's. As we all know, Rhino machines do last forever!

Watch the video here